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Real Estate · Small cap

Ashiana converts 224 Jaipur units to ₹372 cr firm bookings

The conversion of premium homes in the Oma project adds to strong sales momentum, with the booking value representing about 17% of the FY27 pre-sales target of ₹2,200 crore.

1 earlier story on Ashiana Housing Ltd.
Mkt cap₹3,876 cr
P/E32.88×
ROE2.39%
Debt / eq.0.34
Div yld0.39%
₹372.45 cr Booking conversion from 224 units in Jaipur premium project

What's new

  • 224 units of Ashiana Oma project converted to firm bookings worth ₹372.45 cr.
  • Conversion started July 18; project has 280 units total.
  • Booking value equals ~17% of FY27 pre-sales target of ₹2,200 cr.

Why this matters

At ₹372 cr, the booking conversion is larger than Ashiana's entire March-quarter revenue of ₹323 cr. For a ₹3,876-cr market cap real estate developer, such a single-project conversion provides strong near-term revenue visibility and supports the FY27 pre-sales target. It also demonstrates strong demand for premium homes, supplementing the company's senior living push.

What we're watching

  • Speed of converting the remaining 56 units in the project.
  • How this booking flow impacts FY27 pre-sales progress vs the ₹2,200 cr target.
  • Any new project launches, especially in senior living.

The full read

₹372.45 crore from a single project. That is more than Ashiana Housing's entire March-quarter revenue of ₹323 crore. The conversion of 224 of 280 units in the Ashiana Oma project in Jaipur into firm bookings marks a material addition to the developer's pre-sales pipeline, representing about 17% of its ₹2,200 crore FY27 target and over 30% of FY26's annual revenue. The conversion began on 18 July and adds to the ₹357.80 crore in Q1 FY27 bookings already reported. For a ₹3,876-crore market-cap developer, this is the kind of single-project data point that moves estimates. The remaining 56 units are the next test.

Questions answered

How does this booking compare to Ashiana's recent quarterly sales?
The ₹372.45 cr booking is larger than the ₹323 cr in sales reported for the March 2026 quarter, the latest reported.
What is the total size of the Ashiana Oma project?
The project comprises 280 three- and four-bedroom units in Jaisinghpura, Jaipur, spread over approximately 4.8 lakh square feet.
What is Ashiana's FY27 pre-sales target and how does this booking fit?
The company has set a FY27 pre-sales target of ₹2,200 crore, which was announced after a record FY26 with ₹2,421 crore in bookings. This ₹372.45 cr represents about 17% of that target.
Are these conversions new sales or previously counted?
The conversion is from earlier reservations into firm bookings, meaning they were likely not recognized as pre-sales until now.
Does Ashiana focus only on senior living?
No, while the company is expanding its senior living portfolio, this project is a premium homes development in Jaipur, showing balanced demand across segments.
Mentioned: Ashiana Oma Jaipur · ₹372.45 cr booking
Primary source BSE · NSE · Tijori

An independent reading of the company's own disclosure — the primary filing above is the final word.

Company snapshot

Ashiana Housing Ltd.

Real Estate
₹3,905 cr
P/E 33.12×

Latest quarter · Mar 2026

Sales₹323 cr
Net profit₹21 cr
Op. margin+6.3%
EPS₹2.09

Strength & growth

Debt / equity0.34×
Current ratio1.37×
Sales CAGR+8.2%
EPS CAGR−1.1%
  1. 20 Jul 2026 · 5:15 PM IST Ashiana converts 224 Jaipur units to ₹372 cr firm bookings
  2. 47d ago Ashiana targets ₹6,500 cr in senior living after record bookings.